Our People

Judy Oakden has over 25 years’ experience as a research and evaluation consultant. She specialises in using complexity theory models and methods to evaluate in uncertain, unpredictable and challenging environments. She offers adaptive and responsive evaluation and research services. She helps clients to:

  • reframe the issues they face
  • take account of context
  • identify suitable evaluation questions
  • deal with conflicting findings
  • reach useful evaluative conclusions
  • thrive in unpredictable environments.

Judy Oakden not only conducts evaluation and research projects, but provides strategic advice and mentors’ others. Clients say her approach is flexible, timely and focussed on their needs. Judy emphasises clear communication throughout the evaluation. She is adept in both client liaison and project management. Judy is a skilled facilitator who works with a wide range of stakeholders.  She is also an experienced public speaker and has presented at a range of national and international conferences.

Judy is a member of the Kinnect Group, and an Associate of the Human Systems Dynamics Institute.  She is also a member of the the Aotearoa New Zealand Evaluation Association (ANZEA) and the American Evaluation Association (AEA).

Pragmatica Limited is a Wellington-based evaluation and research consultancy. Set up by Director, Judy Oakden in 2007 it previously traded as Judy Oakden Consultancy.

Pragmatica coordinates with other leading independent New Zealand evaluators and researchers. Pragmatica builds teams on a project-by-project basis. This well-proven collaborative model delivers a high-quality service to clients.



Judy Oakden, Pragmatica Limited


Pragmatica Limited is proud to be a member of the Kinnect Group. The Kinnect Group is an evaluation consortium in New Zealand comprised of five independent evaluators. They collaborate on consultancy work, professional and business development, bringing together complementary skills, shared infrastructure and a commitment to doing great work that makes a difference. Collectively, the Kinnect Group has offices in Wellington, Auckland and Hamilton; with a wide network of associates throughout New Zealand, Australia and internationally. Our size and structure enable us to be flexible and responsive to your evaluation and business needs.

Pragmatica also has long-standing collaborations with other New Zealand evaluators and researchers including

  • Kellie Spee
  • Debbie Goodwin
  • Dr. Alicia Crocket
  • Dr. Will Allen

Judy Oakden is also an Associate of the Human Systems Dynamics Institute, able to call on practitioners internationally